This one-day workshop is specially designed for both business and IT leaders to master the core concepts of big data and how to unleash the most business values out of big data. For business leaders, the workshop aims to inspire and empower them to make use of big data to re-design their strategies and business models to outperform their competitors, sustain and grow their businesses, and improve their business profitability and efficiency. For IT leaders, the workshop aims to enable them to understand the business side of big data, formulate a big data strategy for their company, prepare business case for their big data programs, and learn the best practices to implement their big data programs successfully.

Workshop Outline:
The workshop covers 4 key areas on competing with big data.
- Analyze how innovative internet companies, big data startups, traditional but smart enterprises and SMEs    from major industries are getting distinctive competitive advantages out of their big data investments
- Understand organizational and technical challenges in a big data journey
- Learn proven success factors, methodologies, best practices of big data implementation
- Formulate business case and ROI plan for big data program

Who Should Attend:
- Business and Functional Leaders from Marketing, Sales, Finance, Services, Operations, HR
- IT Leaders and Professionals
- Business Owners (both large companies and SME)

Enquiry Hotline: 2116 3328
About the Speaker:

Dr. Toa Charm
DBA, MBA., B.Sc., Certified BI Professional (TDWI), Big Data Certification (MIT)

Dr. Charm has over 25 years of experience in business intelligence (BI) and big data analytics industry in Greater China and the US. He held senior management, marketing and consulting positions in leading multinational BI and big data analytics companies.

Dr. Charm’s relevant experience on big data and analytics

  • Former Regional Head, Business Intelligence Competency Centre, Asia Pacific, HSBC
  • Former Associate Partner, Business Analytics & Optimization, Greater China, IBM GBS
  • Former General Manager, Business Intelligence, Greater China, Oracle and Hyperion
  • Founder & Chairperson, BI & Big Data Special Interest Group for HK Computer Society
  • Certified Business Intelligence Professional (CBIP), TDWI, US
  • Completed Big Data Certification Program, MIT Sloan School of Management, US
  • Doctoral thesis: Impact of Organizational Capabilities on BI and CRM Success
  • Active chair, speaker and moderator for big data and analytics forums in Asia Pacific